With over 40,000 iPhone apps available for sale, getting “noticed” is a huge challenge for developers. So besides releasing a quality app, marketing plays a key role in the success of that application. We’ve seen some pretty unique and interesting promotional efforts by developers attempting to get noticed.
Then we have Poop The World. Clever (aka whack-jobs) folks behind this dookie diary app. First they have their own line of branded toilet paper for promotional campaigns. Then they created a series of really bizarre promotional videos. The one below is an absolute riot. An imported takeoff from Michael Jackson’s “Thriller” video … it contains dancing zombies, hysterical subtitles, Snuggie references and other madness. Make sure you watch it a few times and read those subtitles – freaking insane!